Facebook’s mission statement is to: “Give people the power to build community and bring the world closer together”. To help with community building and connecting users in a meaningful way, the social platform is undergoing a change to its’ main page, or news feed.
The news feed is the area of Facebook where a mix of posts from friends, family and brands that you like or follows are collected, sorted and displayed to you by relevancy based on a number of factors determined by a Facebook data algorithm.
Thursday, Facebook issued a press release that stated they will be making updates over the next few months to, allow you the user to “have more opportunities to interact with the people they care about” and less from brands or publishers. Facebook CEO, Mark Zuckerberg, explained the changes and how they will impact you in his lengthy post on Facebook.
How does this really affect you? You will have a harder time seeing the content from the pages you chose to follow for news, information and entertainment.
More than two billion users will now see less content from businesses, brands and the media with this algorithm change. The tech giant is set to release even more improvements in 2018.
How do you ensure that you’re still seeing the latest news, information and contests from us in your Facebook news feed? Use the ‘See First’ feature to customize your news feed so that you’re not missing important updates.
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